Tag Archive | "change management"

All,Content strategy

Horizontal and vertical content strategy03 juin

Earlier this month, I had the great fortune of being able to attend Confab, the first conference dedicated to content strategy in the U.S. There were lots of interesting presentations on a wide variety of subjects, yet there were two themes that emerged in the thousands of tweets (5000 just on the first day – [...]

Background

Dot·Connection is a web and content strategy consultancy that I started mid-2010.

My name is Lise Janody, and prior to creating this company, I spent the last 10 years managing and spearheading content for large, multi-language internet, intranet and extranet sites at Alcatel-Lucent. Prior to that, I spent 10 years as a freelance copywriter and business writer, mostly in the multinational, B2B space.